MED would have loved to have worked closely in both cricket and business with our featured player. A proud Northlander with deep Croatian roots, Joey Yovich is now the Regional Sports Connector for Sport Northland, where he works directly to provide sporting opportunities for all across the region. He is also the co-founder of the ReSport Charitable Trust, an initiative that distributes new and gently used sports gear and equipment throughout Northland, removing financial barriers. Mike would have certainly endorsed this mission as well as Joey’s strong work ethic, loyalty, and no-nonsense approach.
Joey finished his playing days as an accomplished opening batsman, having debuted against Canterbury at Lancaster Park in 1996. He began his career as a tearaway quick before evolving into a respected and successful allrounder for Northern Districts. Spanning 17 seasons from 1996 to 2013, he was an integral part of ND’s golden era, contributing to 11 championship titles across his career, including four Plunket Shields and achieving the rare milestone of 100 First-Class and 100 List A appearances for the association. His contribution was formally recognised with a Northern Districts Life Membership, a reflection of both his service and standing in the game. In recent seasons, we’ve been fortunate to enjoy Joey’s support and presence at Loburn. He currently serves as the Deputy Chair of the Seddon Cricket Club and has captained the President’s XI in our annual fixture against the Willows Youth XI. Imposing in stature and presence, Joey leaves a lasting impression on everyone he meets and epitomises all the qualities which MED lauded. We value his contribution here.
Q1. Most memorable game?
Whenever you win a championship title, it’s always something special and I was fortunate to be involved in a few during my career. The 1999/2000 Plunket Shield, back then known as the Shell Trophy, win against Auckland at Owen Delaney Park in Taupō brings back some fond memories. Getting out for 99 is something I’m still reminded about to this day! Watching the lads pop the champagne and seeing some of the younger players introduced to cigars by our gnarly veterans is a classic memory that’s well and truly stuck with me.
Q2. Most memorable personal performance?
While it’s hard to single one special moment there were always those where individual performances contributed to team success. One milestone I’m particularly proud of is reaching both 100 First-Class matches and 100 One-Day matches for the same province. My 100th First-Class match was played at the Basin Reserve against Wellington and we came away with an outright win. In the following match, back at Cobham Oval in Whangārei, I was honoured to be presented with a special Kauri plaque to mark the occasion, surrounded by players, administrators, supporters, and my family. That same game was my 100th domestic one-day match, this time against Central Districts. Another proud moment.
Q3. What or who was the major influence in shaping you as a player?
My late father, Frank, was the key influence in my cricketing journey. He gave me the support, platform, and environment to grow, without ever being a “helicopter parent”, which I’m extremely grateful for. Through my club, City Cricket Club, based at Cobham Oval, I developed a lifelong love for the game. Within that club environment, I was fortunate to be surrounded by a range of inspiring individuals. Each one helped shape and influence me, not just as a player, but as a person.
Q4. Advice for a current secondary school player who has a vision to play at the top level?
Back yourself, and work hard and be smart — be specific, focused, and especially committed when no one’s watching and never give up. Stay open to learning and always strive to be the best version of yourself. The great players are curious, consistent, and problem solvers – experts with beginners’ minds. Surround yourself with good people, embrace the tough moments, that’s where real growth and magic happen and always keep the game fun. Finally, never underestimate the value of balance, having interests outside of sport is key to long-term success and wellbeing.
Q5. A vital aspect of the ethos of the game which must be strengthened?
As past players, I believe we must never forget where it all began, especially as the game continues to evolve and grow in professionalism. Grassroots cricket, local clubs, communities, and kindred clubs like the Willows and Seddon Cricket Clubs, etc who proudly maintain their own unique identity, remain an essential part of the wider cricketing fabric. They are vital to the future of the game and deserve ongoing support.
Coaching is critical and should be a top priority. That is why it’s so important for both past and present players to find meaningful ways to give back. Also connecting with the opposition, whether it’s players, administrators, officials, or supporters and building friendships through the game is something we must never lose.